As part of an effort to increase the number of repeat visitors, Tourism Minister Manuel Marrero urged state tourism companies to introduce performance-based pay for employees.

Salaries should stimulate workers to provide highest-quality service, because it determines tourist satisfaction levels and their inclination to return, Marrero said in a speech in Holguín, according to Granma.

He said Cuban tourism still has many unused opportunities in generating hard-currency income, and he urged executives to make a concerted effort to bring in tourism beyond package tours. He also called on employees to be more thrifty with food, water and electricity.

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